[LPL Board of Directors] MOTION FROM THE CHAIR - urgent - radio advertising

[Boyd Smith]

Like it. Much better.
 
bws
 

________________________________
 From: Adrien Monteleone <chairman at lplouisiana.org>
To: Mailing list for LPL Board of Directors <scc at lplouisiana.org> 
Sent: Tuesday, April 9, 2013 3:20 PM
Subject: Re: [LPL Board of Directors] MOTION FROM THE CHAIR - urgent - radio advertising
  

That text looks good.

I couldn't help myself and tweaked it a bit. (attached)

These are just suggestions.

I timed it right short of 30 seconds.


 
-- In Liberty, Adrien Monteleone - Chairman
Libertarian Party of Louisiana
On 04/09/2013 02:05 PM, Boyd Smith wrote:
 

> 
>The same. 
>
>Look this over and give what ever improvements that you can, please. 
>
>bws 
>From: Keith Thompson mailto:media at lplouisiana.org
>To: scc at lplouisiana.org 
>Sent: Tuesday, April 9, 2013 1:55 PM
>Subject: Re: [LPL Board of Directors] MOTION FROM THE CHAIR - urgent - radio advertising
> 
>
>Would we get a better rate if we produced the spot?  Or is it the same cost regardless of production? 
>- Keith 
>On 2013-04-09 13:39, Adrien Monteleone wrote: 
>To all SCC members,
>>
>>My apologies for the short deadline of this vote.  I
                    generally do not prefer to make such a request.
>>
>>Our Elections officer Boyd Smith would like approval
                    to spend party funds on radio advertising our
                    presence at the Ponchatoula Strawberry Festival this weekend. (to encourage people to stop by, learn more, and sign up as members and change voter registration to LP)
>>
>>He would like to run 1-2 commercials per day for
                    Wednesday, Thursday & Friday. (deadlines mean
                    maybe only Thurs. and Fri. are available)
>>
>>The cost for 60 second spots is $75.
>>The cost for 30 second spots is $55.
>>
>>This includes production, but Boyd will be in charge
                    of the script.
>>
>>The spots will be run during the John Osterlind and Denny Shaffer shows on WRNO which have both been friendly to the LP. (I think Osterlind already announced he is "libertarian" and endorsed Gary Johnson last fall)  Their audience is friendly to our message as well.
>>
>>On the short side, this will cost $165 for three 30
                    second spots, or as much as $450 for six 60 second
                    spots.
>>
>>It is estimated that this will increase traffic at
                    the LP booth at the festival by about 200 to even
                    maybe 600 people.
>>
>>We would need to generate 7 new memberships to break
                    even on the low end, and 18 to break even on the
                    high end. That would at worst be a 10% conversion
                    rate, and at best, only 1%.  I think either number
                    is achievable.
>>
>>Additionally, if we vote to do this, donors can be
                    targeted to pledge the extra bucks to cover the cost
                    so there is still no net loss to the bank balance as
                    of today.
>>
>>All those in favor of authorizing this expenditure
                    please vote AYE as soon as possible.  Time lost is
                    time missed to run the spots and reach more people.
>>
>>Of course, our normal rules of 72 hours to vote
                    still apply, but I urge you to get your vote in
                    sooner if you are able.
>>
>>Now that we have 13 members on the Board, 7 will be
                    needed for a quorum and a majority of those voting
                    required for passage.
>>
>>If you intend to vote NAY, please also do that as
                    soon as possible so we will know quickly if this
                    measure would fail.
>>
>>
>> 
>> 
>>-- 
-- In Liberty, Adrien Monteleone - Chairman
Libertarian Party of Louisiana 
>>
>>_______________________________________________
SCC mailing list SCC at lplouisiana.org http://lplouisiana.org/mailman/listinfo/scc_lplouisiana.org   
>  
>_______________________________________________
>SCC mailing list
>SCC at lplouisiana.org
>http://lplouisiana.org/mailman/listinfo/scc_lplouisiana.org
>
>
>    
 
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