[LPL Board of Directors] MOTION FROM THE CHAIR - urgent - radio advertising

Adrien Monteleone chairman at lplouisiana.org
Tue Apr 9 19:17:03 CDT 2013


Yes - As I noted to Keith, I realized I forgot to add them a few days 
ago.  They are added now, and have access to the archives, as well as I 
just forwarded them this particular motion, along with officer reports 
and Board discussions about the judicial session.

-- In Liberty,

Adrien Monteleone - Chairman
Libertarian Party of Louisiana

On 04/09/2013 07:07 PM, Boyd Smith wrote:
> Is Daniel Hayes on the list?
> Jefferson Parish.
> bws
>
> *From:* Adrien Monteleone <chairman at lplouisiana.org>
> *To:* Mailing list for LPL Board of Directors <scc at lplouisiana.org>
> *Sent:* Tuesday, April 9, 2013 7:00 PM
> *Subject:* Re: [LPL Board of Directors] MOTION FROM THE CHAIR - urgent 
> - radio advertising
>
> They vote on all items.
>
> They are on this list.
> -- In Liberty,
>
> Adrien Monteleone - Chairman
> Libertarian Party of Louisiana
> On 04/09/2013 06:49 PM, Keith Thompson wrote:
>> I'm still ignorant of the rules for this sort of thing. Is this 
>> something that the parish reps should vote on as well?  Or do they 
>> not vote on all items?
>> Thanks,
>> - Keith
>> On 2013-04-09 17:11, Adrien Monteleone wrote:
>>> Thanks.
>>>
>>> As of right now, there are 4 votes.  three more are needed for a 
>>> quorum.  If they are "Aye" then there is an absolute majority and it 
>>> passes.
>>>
>>> I will not vote until two more "Aye" votes are in.
>>> -- In Liberty,
>>>
>>> Adrien Monteleone - Chairman
>>> Libertarian Party of Louisiana
>>> On 04/09/2013 04:57 PM, Boyd Smith wrote:
>>>> Like it. Much better.
>>>> bws
>>>> *From:* Adrien Monteleone mailto:chairman at lplouisiana.org
>>>> *To:* Mailing list for LPL Board of Directors 
>>>> mailto:scc at lplouisiana.org
>>>> *Sent:* Tuesday, April 9, 2013 3:20 PM
>>>> *Subject:* Re: [LPL Board of Directors] MOTION FROM THE CHAIR - 
>>>> urgent - radio advertising
>>>>
>>>> That text looks good.
>>>>
>>>> I couldn't help myself and tweaked it a bit. (attached)
>>>>
>>>> These are just suggestions.
>>>>
>>>> I timed it right short of 30 seconds.
>>>>
>>>>
>>>> -- In Liberty,
>>>>
>>>> Adrien Monteleone - Chairman
>>>> Libertarian Party of Louisiana
>>>> On 04/09/2013 02:05 PM, Boyd Smith wrote:
>>>>> The same.
>>>>> Look this over and give what ever improvementsthat you can, please.
>>>>> bws
>>>>> *From:* Keith Thompson mailto:media at lplouisiana.org
>>>>> *To:* scc at lplouisiana.org <mailto:scc at lplouisiana.org>
>>>>> *Sent:* Tuesday, April 9, 2013 1:55 PM
>>>>> *Subject:* Re: [LPL Board of Directors] MOTION FROM THE CHAIR - 
>>>>> urgent - radio advertising
>>>>>
>>>>> Would we get a better rate if we produced the spot?  Or is it the 
>>>>> same cost regardless of production?
>>>>> - Keith
>>>>> On 2013-04-09 13:39, Adrien Monteleone wrote:
>>>>>
>>>>>     To all SCC members,
>>>>>
>>>>>     My apologies for the short deadline of this vote.  I generally
>>>>>     do not prefer to make such a request.
>>>>>
>>>>>     Our Elections officer Boyd Smith would like approval to spend
>>>>>     party funds on radio advertising our presence at the
>>>>>     Ponchatoula Strawberry Festival this weekend. (to encourage
>>>>>     people to stop by, learn more, and sign up as members and
>>>>>     change voter registration to LP)
>>>>>
>>>>>     He would like to run 1-2 commercials per day for Wednesday,
>>>>>     Thursday & Friday. (deadlines mean maybe only Thurs. and Fri.
>>>>>     are available)
>>>>>
>>>>>     The cost for 60 second spots is $75.
>>>>>     The cost for 30 second spots is $55.
>>>>>
>>>>>     This includes production, but Boyd will be in charge of the
>>>>>     script.
>>>>>
>>>>>     The spots will be run during the John Osterlind and Denny
>>>>>     Shaffer shows on WRNO which have both been friendly to the LP.
>>>>>     (I think Osterlind already announced he is "libertarian" and
>>>>>     endorsed Gary Johnson last fall)  Their audience is friendly
>>>>>     to our message as well.
>>>>>
>>>>>     On the short side, this will cost $165 for three 30 second
>>>>>     spots, or as much as $450 for six 60 second spots.
>>>>>
>>>>>     It is estimated that this will increase traffic at the LP
>>>>>     booth at the festival by about 200 to even maybe 600 people.
>>>>>
>>>>>     We would need to generate 7 new memberships to break even on
>>>>>     the low end, and 18 to break even on the high end. That would
>>>>>     at worst be a 10% conversion rate, and at best, only 1%.  I
>>>>>     think either number is achievable.
>>>>>
>>>>>     Additionally, if we vote to do this, donors can be targeted to
>>>>>     pledge the extra bucks to cover the cost so there is still no
>>>>>     net loss to the bank balance as of today.
>>>>>
>>>>>     All those in favor of authorizing this expenditure please vote
>>>>>     AYE as soon as possible.  Time lost is time missed to run the
>>>>>     spots and reach more people.
>>>>>
>>>>>     Of course, our normal rules of 72 hours to vote still apply,
>>>>>     but I urge you to get your vote in sooner if you are able.
>>>>>
>>>>>     Now that we have 13 members on the Board, 7 will be needed for
>>>>>     a quorum and a majority of those voting required for passage.
>>>>>
>>>>>     If you intend to vote NAY, please also do that as soon as
>>>>>     possible so we will know quickly if this measure would fail.
>>>>>
>>>>>
>>>>>
>>>>>     -- 
>>>>>     -- In Liberty,
>>>>>
>>>>>     Adrien Monteleone - Chairman
>>>>>     Libertarian Party of Louisiana
>>>>>
>>>>>
>>>>>     _______________________________________________
>>>>>     SCC mailing list
>>>>>     SCC at lplouisiana.org  <mailto:SCC at lplouisiana.org>
>>>>>     http://lplouisiana.org/mailman/listinfo/scc_lplouisiana.org
>>>>>
>>>>>
>>>>> _______________________________________________
>>>>> SCC mailing list
>>>>> SCC at lplouisiana.org <mailto:SCC at lplouisiana.org>
>>>>> http://lplouisiana.org/mailman/listinfo/scc_lplouisiana.org
>>>>>
>>>>>
>>>>
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>>>>
>>>>
>>>>
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>>>
>>>
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>
>
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