[LPL Board of Directors] Advertising

Reed Ebarb secretary at lplouisiana.org
Wed Apr 10 14:41:17 CDT 2013


You make a really good point Boyd. At this next meeting, lets rework our
budget and look at cutting our costs so we can put more money into
advertising.

> I agree 100%.
>
> -- In Liberty,
>
> Adrien Monteleone - Chairman
> Libertarian Party of Louisiana
>
> On 04/10/2013 09:02 AM, Boyd Smith wrote:
>> Here is an issue that we are going to have to make room for in the
>> meeting Saturday.  And I will do as much as I can to make the part
>> that may take up time that we need take as little time as possible and
>> to make it be as painless and actually productive as possible.  But
>> the issue relates to growing the party and performing advertising.
>> We will need to engage in actual advertising in some markets to both
>> grow the party, the PECs and the local base.  We will also likely have
>> to engage in advertising to gather the support/people necessary to
>> form PECs in some parishes. Calcasieu is one of those special cases.
>> We do not have the luxury of waiting till we have 64 or even 10 PECs
>> formed.  There is a momentum that we have to maintain to continue
>> building the party.  We are at 7550 (approximately) we could very well
>> get to 8500 from events like the Strawberry Festival, Gun Shows and
>> even word of mouth.  But, I think the limit of that is going to be
>> around 9000 - 10,000.  In order to become a viable force in this state
>> for politics, for reform, and for liberty, we will need to get to
>> 25,000+.  And that is going to be only a start.  We are #3 now.  I
>> want to be #1.  I want to be able to look at the Elected Officials
>> Database and see Libertarians in elective office all across the state.
>> To get candidates who can make a serious run at some of the higher
>> offices in the state (parish council/police jury, state rep, state
>> senate, congress, US Senate, Governor, ect) we need a large membership
>> base.  To get a large membership base we will have to sell what we
>> have and what we have is ideas.  Good ideas, yes.  But ideas - and
>> ideas while bullet proof are abstract concepts.  They are not a hard
>> item like a vacuumcleaner or a tangible service like massage therapy.
>> They require propagation/marketing/advertising and we are getting
>> close to the point where we are going to have to market our ideas and
>> that is going to require an actual marketing campaign and advertising.
>> Boyd W. Smith
>> Elections Officer
>>
>>
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>
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