[LPL Board of Directors] Advertising

[Boyd Smith]

As long as we can do it with out cutting Ms. Adams' money.  She is worth it and we need to hold on to her.  Especially with losing you and Wes concentrating on EBR.
 
bws
From: Reed Ebarb <secretary at lplouisiana.org>
To: Mailing list for LPL Board of Directors <scc at lplouisiana.org> 
Sent: Wednesday, April 10, 2013 2:41 PM
Subject: Re: [LPL Board of Directors] Advertising

You make a really good point Boyd. At this next meeting, lets rework our
budget and look at cutting our costs so we can put more money into
advertising.

> I agree 100%.
>
> -- In Liberty,
>
> Adrien Monteleone - Chairman
> Libertarian Party of Louisiana
>
> On 04/10/2013 09:02 AM, Boyd Smith wrote:
>> Here is an issue that we are going to have to make room for in the
>> meeting Saturday.  And I will do as much as I can to make the part
>> that may take up time that we need take as little time as possible and
>> to make it be as painless and actually productive as possible.  But
>> the issue relates to growing the party and performing advertising.
>> We will need to engage in actual advertising in some markets to both
>> grow the party, the PECs and the local base.  We will also likely have
>> to engage in advertising to gather the support/people necessary to
>> form PECs in some parishes. Calcasieu is one of those special cases.
>> We do not have the luxury of waiting till we have 64 or even 10 PECs
>> formed.  There is a momentum that we have to maintain to continue
>> building the party.  We are at 7550 (approximately) we could very well
>> get to 8500 from events like the Strawberry Festival, Gun Shows and
>> even word of mouth.  But, I think the limit of that is going to be
>> around 9000 - 10,000.  In order to become a viable force in this state
>> for politics, for reform, and for liberty, we will need to get to
>> 25,000+.  And that is going to be only a start.  We are #3 now.  I
>> want to be #1.  I want to be able to look at the Elected Officials
>> Database and see Libertarians in elective office all across the state.
>> To get candidates who can make a serious run at some of the higher
>> offices in the state (parish council/police jury, state rep, state
>> senate, congress, US Senate, Governor, ect) we need a large membership
>> base.  To get a large membership base we will have to sell what we
>> have and what we have is ideas.  Good ideas, yes.  But ideas - and
>> ideas while bullet proof are abstract concepts.  They are not a hard
>> item like a vacuumcleaner or a tangible service like massage therapy.
>> They require propagation/marketing/advertising and we are getting
>> close to the point where we are going to have to market our ideas and
>> that is going to require an actual marketing campaign and advertising.
>> Boyd W. Smith
>> Elections Officer
>>
>>
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>
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